Strawberry fresh market volume in California is still trending much slower than this same time last year. Currently only half as much volume is being picked as this time last season. Santa Maria fields (top photo) have been picking out about a third as much volume over the past few days as the Oxnard district […]
Archives for February 2016
California Bloom 2-26-2016
California stone fruit bloom in the San Joaquin valley has been pushed along by the recent stretch of warm weather. Apricot (top photo) cling peach (middle photo) and cherry (bottom photo) crops are all out in full bloom. The cling peach crop north of Sacramento is in full bloom today as well. This is the […]
Freestone Bloom in California
The earliest blooming stone fruit varieties came out at the beginning of last week in the Fresno area. They were a few days behind last year, but the current stretch of warm weather has helped to push more varieties out along with the almond bloom in much of the state. The weather has been dry […]
California Strawberry 2-16-2016
California strawberry fresh market volume continues to be slow. With a slow start to the season, and a severely reduced volume from Florida, fresh market pricing remained strong into and after Valentines Day this year. The current price range is 50% higher than at this same time last year. The recent warm weather in California […]
Strawberry Processing Pounds by Variety and District
The Processing Strawberry Advisory Board of California has released information on how the strawberry processing crop came in last year. The above graph shows that the dominant variety group in Oxnard last season was made up of proprietary and other varieties, while the Santa Maria district harvested the San Andreas variety primarily for processing. Based […]
