Commenting on the results of the latest International Food Information Council’s annual Food and Health Survey1, the organization’s CEO said, “Americans are craving stability and a return to normalcy when it comes to their food decisions.” Honestly, that seems like a given. Stability and normalcy – aren’t these the things we want regarding life in general on the heels of this pandemic? Getting vaccinated and getting back to normal…did we really need research to figure that out?
Sure, the overview statement seems obvious, but that’s the beauty of research – it confirms our assumptions. And this IFIC survey offers us much more. This is their 15th annual, so there’s historical data.