The California strawberry fresh market has been decreasing in price over the past week. The supply of fruit is not excessive, but the post Easter movement of fruit has been slow, and prices have declined. There is some volume being moved to the freezer and juice channels right now, but most growers are attempting to […]
Archives for April 2019
Strawberry Cold Storage Inventory April 23, 2019
USDA cold storage numbers still show low volumes of freezer grade fruit in inventory versus the five year average. The strawberries delivered to processors for freezing through last week in the month of April have also been low, with 15 million pounds of freezer grade and 7 million pounds of juice for the month to […]
Fruit Trees Behind Normal Bud Development
As the winter snowpack melts over the spring and summer, it is a significant source of irrigation water for Washington State farms. The snowpack in Washington tends to peak in April. This year statewide snowpack measured 80% of normal according to the Department of Ecology. Federal water supply forecasters predict lower available water supplies this summer in […]
Sensory Science – Makes Good Sense
At Tree Top, we believe that the quality of consumer goods is determined by the ability to identify key attributes that define consumer quality. We work to minimize the inherent variability associated with the identified attributes and strive to provide a consistent product sensory experience to our customers, whether that is direct to consumer or […]
Ingredient Sourcing Location – Does it matter?
Yes, undeniably, YES. And consumer watch groups spend a fair amount of time communicating to the masses on how the food industry has limited even this most basic element of transparency: Where ingredients are sourced. Consumers care about how and where products are made. It goes beyond being able to understand the ingredient list on […]
