Caring is sharing Bow-wowza! A dual snacking opportunity So, I recently read the title of a Mintel report – Pet Parents a New Breed of Snack Consumer (kudos to the author for the wordplay) – and the first thought that came to mind was: Do pet owners’ snack differently than non-pet owners? Do they favor savory snacks […]
Archives for November 2021
Is cereal segment destined for post-COVID sales slump?
Is cereal segment destined for post-COVID sales slump?Two marketing insights to keep sales robust THE NUMBERS In a recent category overview of the hot and cold cereal market in the U.S. Mintel reported that the $11 billion segment is expected to post a dollar sales decline of 3.8% in 2021, as people get back into […]
Food Safety – A Matter of Culture: Part 2
How to successfully maintain a ‘food safety culture’ In part one of this blog, we discussed ways in which a food safety culture could be cultivated as part of the Global Food Safety Initiatives (GSFI) requirements. Creating and maintaining a ‘food safety culture’ is not only a requirement, but an essential initiative in providing safe and quality […]