Crop Report Blog

California processing strawberry volume dropped again last week from the previous week according to the Processing Strawberry Advisory Board of California’s published information. The overall volume for the year is still the highest of the past 5 years, but the week to week volume has now slowed for the third week in a row. California […]

The California strawberry juice stock volume to date is lower than it has been in the past two years. Field pricing in Oxnard increased today in hopes of keeping some growers interested in delivering juice grade fruit. Labor concerns, along with a short supply of fruit, and strong demand, have converged to push field pricing […]

The California strawberry processing markets have been receiving more fruit so far this year than in any of the past ten years. Most of the volume has been generated from the Los Angeles / Orange County / Baja Mexico region with Baja being the largest share of that. The early switch to processing was a […]

California fresh strawberry production has slowed in the past week. The current state of the fresh market has lower volumes and better pricing than a few weeks ago. The year to date volume from the south end of California is lower this season than in the past two years, but the north districts have had […]