Stone fruit trees in the Central Valley of California have been in bloom for over a month now. Early varieties came into bloom a month ago with above average warm weather. Later blooming varieties are in bloom now. Warm weather in the first half of February gave way to much cooler weather in the last […]
Archives for March 2022
California Strawberry March 7, 2022
Strawberry fresh market volume in the U.S. is trending ahead of last year for total production and imports. California production is ahead of last year with more acreage and much better yield. The result has been a current downward trend on FOB pricing. Current fresh market pricing is the lowest it has been in well […]
Promising plant-based products
Not that many years ago, plant-based products were considered a fringe category, appealing mostly to vegetarians, a few vegans and curious mainstream consumers interested in their healthfulness, or simply, their novelty. This was before ‘flexitarians’ were added as a consumer behavior. Now ‘flexitarian’ needs no explanation and plant-based food, and beverages are multiplying like dandelions […]
